Join our growing team at Eupry as a Performance Marketer!
Are you looking to make a significant impact in a dynamic marketing team?
At Eupry (think fast-growing scale-up offering an innovative SaaS and hardware solution to pharma 😊), we are expanding - and with our increasing marketing budget, we need a skilled Performance Marketer to help maximize our inbound leads and manage our spending efficiently. There are many places to improve and experiment, which is an excellent opportunity to learn and build your career.
Requirements
Why is this role important?
Our paid performance channels are a crucial pillar of our revenue generation, so there is a vital need for meticulous management to ensure effectiveness and optimize lead generation.
But don't worry; you won't be alone with the task - you will work closely with our Digital Marketing Manager and the rest of the team ✌️
What will you do as a Performance Marketer?
In this role, you will:
- Manage and optimize Google Ads and Bing Ads campaigns for lead generation
- Be assigned specific experiments to carry out.
- Handle a specific budget and geographic regions in alignment with the Digital Marketing Manager
- Collect and analyze insights from the CRM and internal stakeholders to enhance campaign strategies
- Monitor campaign metrics daily, weekly, and monthly to ensure performance targets are met
- Discover and implement strategies and tactics to improve campaign performance
Your day-to-day tasks include:
- Regularly checking and tweaking settings in Google Ads
- Analyzing data in Google Ads, Hubspot CRM, and GA4 to derive deeper insights
- Qualifying leads in Hubspot CRM
- Creating reports and dashboards to track performance
About you:
We are looking for someone who is driven, detail-oriented, and eager to achieve results, learn, find new insights, and contribute towards Eupry's goals.
We imagine you have:
- At least 1.5 years of experience with Performance Marketing
- Experience with lead generation by using Google and Bing Ads
- Familiarity with smart bidding strategies in Google and Bing Ads
- Proficiency in Google Sheets/Excel
- A passion for data analysis, excited by discovering new insights and opportunities
- Impact orientation, with a focus on delivering significant results and overcoming obstacles
And bonus points if you have:
- Experience with making reports in Power BI or other data visualization tools
- Familiarity with Hubspot CRM
- Some experience with SQL programming
- Previous assistance in strategy planning for paid performance campaigns
About the team:
You will be joining a team with over 20 different backgrounds that values collaboration and innovation. The team is supportive, knowledgeable - and a lot of fun. And more than ready to welcome a new member who can contribute to our mission.
Coming to the Eupry office is one of my happiest days of the week—I just love it! Eupry is a joyful, heart-warming, and ambitious company where there is room for fun social gatherings, such as game nights or a game of Foosball during the breaks. We take care of each other. Everyone is very sincere; they listen and are great sparring partners - we all have the same goal: to continue Eupry's success.
- Wei Jie-Wang, Digital Marketing Manager
Benefits
Why Join Eupry?
At Eupry, we offer a revolutionary SaaS and hardware solution within temperature compliance to industry leaders within pharma, biotech, and logistics across North America and Europe, such as DHL, DSV, Carlsberg, Arla, Novozymes, and AstraZeneca. We are committed to professional development and creating an engaging environment for all team members. Interested? We encourage you to apply! Submit your resume and a motivational letter expressing why you would be a perfect ("good" will also do 😉) fit for this role and how you can contribute to our team's success.
